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“Elixir of Boas” draws its strength from the ancient roots of the mighty Boas tree, known throughout history for its hardness and uprightness. This fragrance is embodied as a source of energy and confidence, ideal for the man who stands tall as a mountain in the face of challenges, in control of his destiny. The Elixir of Boas philosophy is all about inner strength and individuality. The fragrance conveys a message of courage and independence, emphasizing a man's individuality and his own style without limits.
The Elixir of Boas philosophy is all about inner strength and individuality. The fragrance conveys a message of courage and independence, emphasizing a man's individuality and his own style without limits.
-Top notes: refreshing bergamot and black pepper, a lively introduction that inspires enthusiasm and energy. -Heart notes: rich tobacco leaves and suede, a touch of warmth and depth that captivates the senses. -Base notes: resinous oud and ambroxan, a masculine finish that celebrates lasting power and eternal appeal.
The Elixir of Bois bottle expresses luxury and masculinity, with its simple and sturdy lines. With a combination of dark black glass and sophisticated metallic touches, the bottle conveys the fragrance's austere and elegant character.
-Advertising images: Photography that highlights the fierce and authentic nature, with men who are inspired by the spirit of exploration and adventure.
Video Campaigns: Epic shots that express the journey towards success and the pursuit of ambition.
-Social media: Content that emphasizes self-importance and character building, encouraging audiences to embrace fragrance as part of their identity.
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